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Email Marketing

Email marketing is the most effective way to drive additional revenue from your customer base. In fact it has the highest ROI of any marketing channel.

Email Marketing

Email marketing is the most effective way to drive additional revenue from your customer base. In fact it has the highest ROI of any marketing channel.

Our approach to email marketing is simple: we make your customers buy. We do this through the use of personalised product recommendations, interesting content and timely engagement.

Many questions arise with email marketing, for example:

How often should we send?
Are we ‘spamming’ customers?
Could our email marketing be more effective?
Are we maximising revenue without irritating our customers?
As a specialist email marketing agency, we use a data driven approach including thorough testing and analysis to enhance email performance and squeeze extra revenue from each campaign.

We’ve helped clients of all sizes turn email into a profitable marketing channel. Below we’ve outlined some of the email marketing services we provide. If you have any questions please get in touch, we’d love to chat.

Automated follow up emails
Want to stay in touch with your customers more regularly but without being pushy? Automated follow up emails can encourage your customers to purchase more, submit product reviews, engage with your website content or recommend your product/service to a friend.

Follow up emails are personalised to each customer and triggered by activity (or lack of) such as browsing activity, a recent purchase or a period of website inactivity by a customer. We assist you plan, design and configure automated emails that are tailored to each and every customer.

Abandon Cart Emails
Abandon cart emails are a highly effective way of recovering ‘lost’ revenue. A recent study found 67% of all shopping carts are abandoned, but our experience shows that many of these sales can be recovered by an effective abandon cart email series.

We help you set up, test and monitor abandon cart emails to drive additional revenue for their ecommerce businesses.

Targeted email newsletters
Email newsletters are an effective way of driving customers back to your website. We can manage email campaigns on your behalf including content creation, design, send management and analytics.

Our email campaigns utilise a combination of sales offers and content to entice your customers to re-engage with your website. We work with a number of leading email marketing platforms and can assist you with whichever platform your company uses.

Email capture and subscription growth
Your email list is a business asset. Growing it helps you increase revenue and ROI. We help you accelerate number of people on your email database using intelligent web based tools, industry knowledge and data driven testing.

Not every visitor to your website is ready to purchase, but we can help you capture a higher percentage of visitor email addresses – so you can stay front of mind and continue promoting your products.

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